So stop writing like you are.
We’ve all seen the posts. A list for this, a top-ten for that, a how-to about everything and anything. You’ll usually get some comments saying how great the advice is, or how it’s timely to that person’s situation at that given moment, or maybe it reminds them of something that happened in their life a while back.
And it’s all bullshit. So stop it.
I’m not here to say that you shouldn’t write about personal experience. Most bloggers do. Hell, it’s the most honest thing you can write about (assuming you’re telling the truth, but that’s another post for another day). But please, after you have shared, stop typing and hit publish. Leave out that last paragraph where you’re telling me how that translates into something I am supposed to do with my life. Because you know what? It doesn’t.
Here’s the thing: my life is not your life. There’s a distinct possibility that, while there may be similarities, we have way more differences about us. And that is a GOOD thing. It’s what makes the world worth living. After all, if we were all alike, we’d probably have killed off the human race out of sheer boredom.
But here is where it gets interesting. There are now bloggers out there making a name for themselves handing out advice that they have no fucking business giving. At all. Been freelancing for a month? Don’t tell me how to run a successful business. Been married for a year? The advice better stop at 365 days worth of experience. Think having a dog gives you the wisdom to tell me about my son? Go die in a fire instead.
People have the need to feel important. I get that. But stick to what you know. There’s a reason I don’t answer questions about things I don’t know. I know a little about a lot, a lot about a few things, and everything about nothing whatsoever. And that doesn’t make me less of a person. It makes me a bit more normal.